Teva Launches Second Collection In Artist Series

Teva’s newest collaboration revisits its eclectic roots. On Monday, the Deckers-owned brand released a two-piece collection of Original Universal sandals with National Forest, the California-based design firm and creative consultancy group founded by artists Steven Harrington and Justin Krietemeyer.

The men’s and women’s styles combine a series of abstract motifs on the sandal’s signature webbing, including yin-yangs, arrows and palm trees on a bright white sole. The sandals retail for $60 and are available at Teva.com.

The collaboration is the second in the Teva Artists Series, which launched earlier this year as a way for the company to create wearable works of art—a popular theme in the footwear market.

“Working with artists to evolve the iconic silhouette of the Original is part of our heritage.”  said Lorie Pointer, Teva director of product design. “National Forest’s designs are playful yet feature a timeless quality for seamlessly elevated webbing patterns that are as iconic as the Original silhouette and unveil the true art behind the craft.”

Harrington of National Forest said, “Partnering with Teva was an exciting opportunity to design something National Forest never had the experience of creating before. Art is about discovery; the webbing design process was intriguing because it inspired a new avenue of personal discovery. This series is about stepping outside to engage socially and create shared experiences.”

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