Knockoffs have consistently plagued the luxury industry, but now that technology can do everything that it does, brands are finding new ways to battle fraudsters.
For Ferragamo, that means adding radio frequency identification (RFID) tags to its shoes and leather goods in order to identify and track them.
Retailers are already using RFID to improve inventory visibility, but using it for authentication may be the next big thing. RFID tags can hold information about where a product was made, which could quickly highlight fakes from non-brand factories.
Read more at Sourcing Journal.